Marts&Lundy

Founded in 1926, Marts&Lundy is an international group of fundraising consultants who pride themselves on their extensive experience and rather unbelievable list of clients they’ve served across various philanthropic sectors, including: Higher Education, Healthcare, Independent Schools, Human Services and Public Benefit, and Arts, Culture and Environment.

G+A worked closely with Marts&Lundy to develop a brand that not only celebrates the company’s personality and history, but their true value as an open-source philanthropic entity. With almost a year of strategic analysis, interviews, and group discussions, we developed a new global identity, brand, communications system, campaigns and website ecosystem.