Proud
Bridging the American divide through conversation, connection and the unity of sport.
Proud is an athleisure and socially aware company connecting people at a positive emotional level, promoting deeper connections with communities, and engaging individuals to work together in helping others. They inspire and encourage people to seek their unique voice, and proudly share it with the world to create a more unified, brighter future.
Galambos + Associates partnered with Proud in analyzing and evaluating the company’s positioning, competitive edge, purpose and message – which informed the development of a targeted visual brand, voice and all communications. The Proud brand is simple, strong, iconic, stylish, friendly and supportive – prompting supporters to tell their own story.
Find
Your
Zen
Break
Your
Mold
Define
Your
Path
Push
Your
Limits
Defy
Your
Odds
Share
Your
Story
Our universe has many stars.
The Proud star is a reflection of each individual
in the Proud community – symbolizing their
commitment to those around them.
It is our declaration of why we are Proud –
and is our badge to share it with the world.
No matter where we come from. No matter
where we’re going. We all have something
to be proud of. We all have something to share.
Proud Athletics
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